Salsa overtaking ketchup as Americas No. 1 condiment was just the start.These days, tortillas outsell burger and hot dog buns; sales of tortilla chips trump potato chips; and tacos and burritos have become so ubiquitously \”American,\” most people dont even consider them ethnic.Welcome to the taste of American food in 2013.
Actually what’s going on is the American junkification of Hispanic food. We create intentionally irresistible snack foods that taste sorta Mexican and then we eat too much of them.
It would be really difficult to become overweight on a typical Mexican diet of 50 years ago. Which had nothing to do with Doritos.