Fruit Roll-ups — made with real fruit, just not the fruit in the name of the flavor

a Plate full of Strawberries.Among the allegations made by the plaintiff in the case is that General Mills is deceiving consumers by advertising and marketing Fruit Roll-Ups as “made with real fruit.” For example, says the plaintiff, the strawberry variety of the snack contains no strawberries but rather “pears from concentrate,” corn syrup, dried corn syrup, sugar and partially hydrogenated cottonseed oil.

via General Mills Must Defend Claim That Fruit Roll-Ups Are “Made With Real Fruit” – The Consumerist.


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